LIPI BAIDYA || 9TH FEB,2021 Living in India, over the years we’ve grooved on so many Bollywood numbers. Bollywood songs are not only an integral part of our lives but also an important part of our Antakshari sessions. However, we cannot deny the fact that it’s not the only Bollywood who’s making snappy and melodious […]
WhatsApp’s updated privacy policy has caused a lot of chaos for the company in the past few days. It reached at such a point that WhatsApp had to issue full front page newspaper ads explaining their side of the story to their users. However, still most of the users are not well aware of what […]
In earlier days, ‘Sellers were the King’ and selling a product or a service was easy. However, as the time changed people started becoming rational and gradually the curve moved from seller to the consumers. Now the ‘Customer is the King.’ as they became rational on what they purchase and what they spend money on. […]
Someone has rightly said. “Everything you do, everything you offer should be in the interest of the public.” This reminds of one of the iconic brands known as ‘Lays’, who always indulge in innovative package design according to the public interest, change of taste according to the public interest and many more. Here we are […]
We’ve always come across businesses may they be start-ups or age-old brands being confused about how much should they spend on their Digital Marketing campaign. Well here’s the catch! All you need to understand is your holistic needs and answer these few questions; – What is your brand niche? – What is the product/service you […]